Burning tobacco creates smoke. This smoke contains high levels of harmful chemicals that primarily cause smoking-related diseases like lung cancer.  

 

The best choice any smoker can make is to quit tobacco and nicotine entirely—but many don’t. Any adult who doesn’t quit can cut out burning by switching to a smoke-free alternative that’s just that - free of smoke. Alternatives that have been backed by science and made to a high standard have the potential to considerably reduce harm compared to continued smoking.  

  

These alternatives are still addictive and not risk-free, but they are a better option for adults than continuing to smoke.  

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Burning tobacco is what makes smoking cigarettes so harmful. A lit cigarette burns at high temperatures, releasing more than 6,000 different chemicals.

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Nicotine is addictive and not risk-free, but it is not the primary cause of smoking-related diseases.  

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Smoke contains many harmful chemicals that are the main cause of smoking-related diseases.   

matchstick burning

What happens if you remove the burning?

It’s true that humans wouldn’t be where we are today without fire—but in some areas of modern-day life, such as smoking, it’s time we stamped out burning. Thanks to new technology and the greater understanding we have at our fingertips, this is now possible. 

When you remove the burning process, exposure to harm can be reduced. Smoke-free products produce lower average levels of harmful chemicals compared with cigarettes, because they do not burn or create harmful smoke. Of course, they are not risk-free and are addictive but represent a better choice than continued smoking.

THE FACTS

ABOUT BURNING 

01

FACT:

Burning tobacco creates smoke.

02

FACT:

Cigarette smoke contains many harmful chemicals.

03

FACT:

The high levels of harmful chemicals in smoke are the main cause of smoking-related diseases, not nicotine.  

04

FACT:

Smoke-free products are not risk-free and provide nicotine, which is addictive. 

05

FACT:

Quitting cigarettes and nicotine altogether is always the best choice.